Welcome to Kinnaird Sports Intelligence

The Home of Football Finance

Transparent, data-driven insights into the business of football. Explore financial performance, compare clubs, and understand the beautiful game like never before.

Kinnaird Sports Intelligence - Football Financial Analysis and Data Platform

Welcome to Kinnaird Sports Intelligence, the comprehensive platform for football financial analysis and data insights. We provide transparent, data-driven information about the business of football, covering clubs across the Premier League, Championship, and other English football divisions.

Our platform offers detailed financial dashboards for individual clubs, league-wide comparative analysis tools, and interactive visualisations that help fans, analysts, journalists, and stakeholders understand the complex financial dynamics of modern football.

Comprehensive Football Financial Data

Kinnaird Sports Intelligence aggregates and presents financial data from official club accounts, regulatory filings, and verified public sources. Our database covers multiple financial metrics including total revenue, broadcasting income, commercial revenue, matchday income, staff costs, operating expenses, profit and loss figures, transfer spending, and net transfer activity.

We track financial data across multiple seasons, enabling historical trend analysis and year-over-year comparisons. Our platform presents this information through intuitive dashboards, interactive charts, and comparative tools designed to make complex financial data accessible and understandable.

Premier League Financial Analysis

Explore comprehensive financial data for all 20 Premier League clubs. The Premier League represents the world's most lucrative football competition, with clubs generating billions annually through broadcasting rights, commercial partnerships, and matchday revenue. Our Premier League dashboard provides detailed insights into revenue distribution, wage expenditure, profitability metrics, and transfer market activity.

Track how clubs navigate Financial Fair Play regulations, compare revenue models across traditional "Big Six" clubs versus promoted sides, and analyse the financial impact of European competition qualification. Our interactive tools enable deep-dive analysis into any aspect of Premier League club finances.

Championship Financial Insights

The Championship represents one of the most financially challenging environments in world football, with 24 clubs competing for promotion to the lucrative Premier League. Our Championship dashboard tracks all clubs, providing visibility into parachute payments for relegated clubs, sustainable financial models, and the investment levels required to compete for promotion.

Analyse how clubs balance sporting ambition with EFL Profitability and Sustainability Rules, compare wage bills across the division, and understand the financial disparities between clubs with different ownership models and revenue bases. Our data reveals the complex financial realities of Championship football.

Individual Club Financial Dashboards

Each club has a dedicated financial dashboard providing comprehensive analysis of their financial performance. These dashboards include revenue breakdowns, cost structure analysis, profitability trends, transfer spending patterns, and comparisons with league averages and direct competitors.

Club dashboards feature interactive visualisations that allow users to explore specific financial years, identify trends over time, and understand how financial decisions correlate with on-field performance. Whether you're researching a single club in depth or comparing multiple organisations, our dashboards provide the data you need.

Club Comparison Tools

Our interactive comparison tool enables side-by-side analysis of up to four clubs simultaneously. Select clubs from any division, choose financial metrics like revenue, wages, profit, or net spend, and adjust timeframes to reveal comparative trends across multiple seasons.

The comparison tool is particularly valuable for understanding relative financial positioning, identifying outlier performance, analysing peer groups, and evaluating how different clubs approach financial management and squad investment. Visual comparisons make complex data instantly understandable.

Understanding Football Financial Metrics

Football club finances involve numerous specialized metrics that may be unfamiliar to casual observers. Total revenue comprises broadcasting rights, commercial income, and matchday revenue. Staff costs include player wages, coaching salaries, and employee compensation. Profit and loss figures indicate overall financial health after all expenses are accounted for.

Net transfer spending measures the difference between money spent acquiring players and revenue from player sales. This metric reveals whether clubs operate as net buyers (investing heavily) or net sellers (generating profit through player trading). Our platform explains these metrics and provides context for interpreting the numbers.

Financial Fair Play and Regulatory Compliance

Financial Fair Play regulations, including the Premier League's Profitability and Sustainability Rules and the EFL's equivalent frameworks, significantly impact how clubs operate financially. These regulations limit allowable losses over rolling three-year periods, requiring clubs to balance sporting ambition with financial sustainability.

Our platform provides visibility into metrics relevant to regulatory compliance, helping users understand which clubs operate within safe parameters and which may face financial constraints that limit transfer activity or require cost reduction. Understanding these regulations is essential for interpreting club financial strategies.

Transfer Market Analysis

Transfer spending represents a critical component of football club finances and competitive strategy. English clubs, particularly those in the Premier League, consistently lead global transfer expenditure, driven by substantial broadcasting revenue and ambitious ownership.

Our platform tracks transfer spending and revenue for all clubs, calculating net spend figures that reveal investment philosophies. Some clubs spend heavily to challenge for titles and European qualification, while others focus on sustainable models with lower net investment or even net profit through strategic player trading.

Why Football Financial Transparency Matters

Financial transparency enables informed discussion about club management, ownership decisions, and competitive balance in football. Fans deserve to understand how their clubs are run financially, while journalists and analysts require reliable data for accurate reporting and commentary.

By providing accessible, comprehensive financial data, Kinnaird Sports Intelligence contributes to informed discourse about the business of football. Our platform helps users separate myth from reality, understand context behind financial figures, and appreciate the complex economic forces shaping modern football.

Data Sources and Methodology

All financial data on Kinnaird Sports Intelligence is sourced from official club accounts filed with Companies House, regulatory submissions, and verified public sources. We do not publish estimates, projections, or unverified information. Where data is not publicly available, we clearly indicate "Undisclosed" to maintain accuracy and transparency.

Our methodology follows standard accounting principles and industry conventions for financial analysis in professional football. Data is regularly updated as new information becomes available, ensuring users access the most current financial information for their analysis and research needs.

Getting Started with Kinnaird Sports Intelligence

Explore our platform by browsing league dashboards for the Premier League or Championship, searching for specific clubs to view detailed financial profiles, or using our comparison tool to analyse multiple clubs side-by-side. All features are freely accessible, requiring no registration or subscription.

Whether you're a football fan seeking to understand your club's finances, a journalist researching a story, an analyst conducting competitive research, or simply someone interested in the business of football, Kinnaird Sports Intelligence provides the data and tools you need for informed analysis.

Start exploring football finances now by selecting a league from the navigation menu, searching for your favorite club, or diving into our club comparison tool to see how different organisations approach financial management in the beautiful game.

Kinnaird Sports Intelligence is an independent platform dedicated to football financial transparency and analysis. All data is sourced from official public records and verified sources. The platform is provided for informational purposes and updated regularly as new financial information becomes available.